Most AI conversations happen in decks. Mine happen in production.

I'm YY — COO of Laimi, building AI infrastructure for Asia's travel loyalty market. I run agent systems across multiple ventures and document what actually happens when AI meets real operations — not the theory, the friction.

YY Sng working on a laptop

What I Build

Agent systems. Running in production.

Morning Brief

building

A daily ingestion system that pulls AI and industry news into a structured brief — the upstream input for weekly insights and reflections.

Laimi SEO Agent

building

An AI agent built by the Laimi Vietnam team to research, write, and optimise SEO content at scale — replacing a manual production process.

The Mirror Audit

idea

A self-serve scorecard that shows whether your website is readable by AI agents. Coming soon.

Evergreen

live

Not a website you update. A website your agent manages. Building and maintaining personal brand sites for senior operators, coaches, and consultants on the Evergreen architecture.

Personal Content OS

live

The system behind my LinkedIn content — tracks performance, runs weekly reviews, generates new posts grounded in what worked. Top post: 2,339 impressions, 63 reactions, 8 comments.

Adaptive Action Layer

live

Turns scattered thoughts into organised next steps — captured by text, automatically prioritised, and surfaced when it matters. BD partner updates sync automatically.

BD Research Agent

live

An agent that researches BD leads, classifies fit, and saves structured intel to Supabase automatically. Powers Laimi partner outreach.

Founder40 v0.2

live

A 30-day fitness identity reset. 250-day annual target built on consistency (27/30 moved days/month) not performance optimization. Kettlebell, running zones, swimming structured. Weekly sync model.

AI OS Brain

live

A personal AI brain built on Supabase with pgvector — stores insights, priorities, and context across all ventures. Every Claude session loads from it.

Where I Operate

Three ventures. One operating system.

Less AI theory. More AI in production.